Driving social impact can be incorporated into our everyday activities. Whether we are listening to music, sharing a video on social media, shopping for clothes online, or just going out for a walk, we can also help generate positive social change.

Karen Wu, Partner of Perlman & Perlman, said that the explosion in technological innovation designed to facilitate charitable giving is leading to ever-increasing opportunities to support worthy charitable causes while engaging in the most routine of daily activities.

NFTs, or non-fungible tokens that allow for blockchain-verifiable ownership of both digital and physical assets, have become the most valuable technology in bringing about widespread, positive social impact.


Agora’s video announcing for their First NFT Drop on DoinGud: “Black And White Exhibition”

That’s why Agora, a photo community that boasts over 3 million members worldwide, has recently announced their partnership with DoinGud, an NFT ecosystem focused on inspiring creativity and positive social impact, to launch its first NFTs in a series of foundational drops.

Similar to “drops” in other collectible and art markets, “NFT drop”, refers to the date that a particular NFT is released and becomes available for an investor to buy.

Agora will drop its much coveted #BlackandWhite collection as NFTs on DoinGud one week after the platform launches.

The #BlackandWhite collection showcases poignant images of humanity from the world’s most adept photographers, curated by Agora to include the 50 most impactful images from 5,000 submissions across 100 different countries. These emotive images have the potential to change behavior. The global auction on DoinGud will be another opportunity for these images to keep giving.


For many charities and nonprofits, fundraising through donations and grants lacks transparency and doesn’t provide stable enough inflows. DoinGud is reimagining the creator and giving economy, incentivizing creators to allocate a minimum of 5% (and up to 95%) of primary NFT sales to vetted social impact organizations of the creator’s choice, all traceable via on-chain records.

“DoinGud is creating a social marketplace where creators will own their data and their work by leveraging blockchain technology” — Manuel Gonzalez Alzuru, Founder of DoinGud

The ladder of engagement continues in perpetuity through secondary sales (2.5% of future sales). Collectors can become patrons for their favorite creators while supporting the causes they care about.

Look by @huydangpham, Vietnam. A winning photo of Agora #BlackAndWhite2020 competition.

DoinGud’s altruistic ecosystem is designed to be open to everyone. Anyone may release their own NFTs, and can choose to either list independently or partner with galleries that feature curated collections.

Galleries, exhibitions, and drops dedicated to specific niches and themes such as photography, fine art, or collectible avatars will appear in the near future. The ecosystem’s goal is to bring a large audience from the crypto-native and traditional creative worlds together in one place.

My little one by @froirivera, Philippines. A winning photo of Agora #BlackAndWhite2020 competition.

Participating social impact organizations on DoinGud will be categorized in one of the United Nations 17 Sustainable Development Goals that it hopes to achieve by 2030, including reducing inequality, providing quality education, and encouraging responsible consumption and production.

At DoinGud we believe that the power of an NFT can unlock the most profound impact, inspiring the potential for creative, economic and ecological alignment.


About Agora

Agora is an App where creators worldwide can participate with their art (images, videos, music, films) in a global talent Awards. Tens of thousands of artists from more than 190 countries participate with their creations in the Agora app and the community votes for the best ones.

Agora is working with The United Nations and other organizations creating exhibitions with the participation of photographers worldwide.

Agora believes the best art by people worldwide can inspire humanity. The collective gaze has the capacity to transform the world. The award-winning creations are the result of worldwide participation of artists with their art and votes. Life is art, Agora empowers creators worldwide.

👉 Website | Instagram | Youtube


About DoinGud

DoinGud is an NFT ecosystem focused on inspiring creativity and positive social impact. We pride ourselves on accessibility and sustainability, providing next-gen Web3 tools to empower our community to create, curate, collaborate, and connect with one another in the digital space.

Thank you for being part of this journey with us.

👉 Website | Blog | Twitter | Discord | Instagram | More


Article written by Ting, Adrien Berthou and Manu Alzuru.